Privacy Policy for Loancero

Last updated October 14, 2026

About Loancero

A simpler way for Canadian business owners to explore loan options

Loancero is a Canadian lead-generation company that connects business owners with multiple lenders. We match the information you submit through loancero.ca with suitable business loan options to help you find the financing that best fits your needs.

Loancero is not a lender. We do not make credit decisions, guarantee approval, guarantee funding, or determine the interest rate, fees, repayment period, or other terms of any loan. If you submit an application, we may transmit your information to participating lenders, lending networks, and financial-service providers that may evaluate your request and contact you. Each provider independently decides whether to make an offer and is responsible for its own products, terms, disclosures, licensing, and privacy practices.

How Our Application Works

The application on Loancero.ca is designed for Canadian business owners. To apply, you must live in Canada, be 19 years of age or older, and operate a Canadian business.

Typical information collected includes:

Desired loan amount ($5,000 – $800,000)
Loan purpose / use of funds
Business name and details
Annual revenue
Time in business
Industry
Bankruptcy status of your business (Yes / No)
Contact information (name, email, phone)
Other business-related details needed by lenders

Your answers are sent over an encrypted connection. When you submit your completed application, we send your information to one or more participating lenders and lending partners. Lending partners review your information and may contact you with next steps. Submitting an application does not guarantee approval.

1. Information We Collect

We collect information that you provide, information we receive from service providers and participating financial partners, and technical information collected when you use the Site.

Information you provide may include: loan purpose, requested amount, business name, annual revenue, time in business, industry, bankruptcy status of your business (Yes/No), full name, email address, phone number, business address, and other details relevant to a business loan application.

Technical and usage information includes your IP address, browser type, device and operating-system information, referring URL (including the ad or campaign that brought you to the Site), pages viewed, access times, approximate location derived from IP address, cookie identifiers, advertising identifiers, and similar information about how you use the Site.

2. How We Use Information

We use personal information for the following purposes:

To provide the Site and process, route, and monitor applications
To send an application to participating lenders, lending networks, and financial-service providers that may evaluate the request
To allow participating providers to contact an applicant about the request and potential offers
To verify identity, detect and prevent fraud, protect security, and reduce unauthorized or unlawful activity
To communicate about an application, requested service, privacy request, or material change to this Policy
To send marketing communications through the channels you have consented to
To operate, maintain, troubleshoot, personalize, measure, and improve the Site
To measure the performance of our advertising
To comply with legal, regulatory, court, and law-enforcement requirements
To establish, exercise, or defend legal claims and enforce our agreements
For any other purpose disclosed at the time information is collected or otherwise permitted by law

We do not use sensitive application information (including revenue, bankruptcy status, or other financial details) to create advertising audiences, remarketing lists, or customer lists, or to personalize advertisements based on an individual’s financial situation.

3. How We Share Information

Application disclosures. When you submit an application, we may disclose the information in that application, including business details, revenue, time in business, industry, and bankruptcy status, to one or more participating lenders, lending networks, and financial-service providers that may review the request or identify available offers.

Recipients may use the information to evaluate the request, make an offer, communicate with the applicant, verify identity, prevent fraud, and comply with law. A recipient’s use of information is governed by that recipient’s own privacy policy and terms.

Service providers. We may disclose information to companies that provide services for us, including hosting, secure data storage, analytics, customer support, form processing, identity verification, fraud prevention, and email delivery. These providers may use information only to provide services to us or as otherwise permitted by law.

Professional advisers and authorities. We may disclose information to lawyers, accountants, auditors, insurers, regulators, law-enforcement agencies, courts, or other authorities when reasonably necessary to comply with law, legal process, or a government request; protect rights, safety, or property; investigate fraud or security incidents; or enforce our agreements.

Business transfers. We may disclose information in connection with a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar transaction.

We do not sell personal information to unrelated third parties for unrelated marketing purposes.

4. Advertising, Analytics, and Third-Party Technologies

We advertise our services on platforms such as Meta (Facebook and Instagram) and Google. To measure and improve our advertising, we and our service providers use technologies such as the Meta Pixel, Google Ads conversion tracking, and Google Analytics.

We limit the data shared with these platforms to technical and usage information and hashed identifiers. We do not provide Meta, Google, or any other advertising platform with sensitive application information such as annual revenue, bankruptcy status, or other detailed financial data.

You may manage your advertising preferences through the respective platform settings and industry opt-out tools.

5. How We Contact You

By submitting an application, you agree that Loancero and its network of lenders and marketing partners may contact you by phone, SMS, or email regarding your request, even if you are on a do-not-call list (subject to applicable Canadian laws).

Consent to receive marketing or promotional messages is optional. You may withdraw your consent or opt out of marketing communications at any time by following the instructions in the message or by contacting us.

6. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Policy, including to complete a requested service, maintain business records, resolve disputes, prevent fraud, comply with legal obligations, and enforce agreements. When information is no longer needed, we delete it, de-identify it, or securely dispose of it where reasonably practicable.

7. Data Security

We maintain administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, alteration, and disclosure. These measures may include access controls, encryption in transit, secure storage, and monitoring. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Privacy Rights (Canada)

Under PIPEDA and applicable provincial privacy laws, you may have the right to request access to, correction of, or deletion of personal information we hold about you. You may also withdraw consent where applicable.

To submit a request, contact us using the details in Section 13. We will not discriminate against you for exercising a privacy right. We may deny or limit a request where permitted or required by law.

9. Cookies and Similar Technologies

We and our service providers may use cookies, pixels, and similar technologies to operate the Site, remember preferences, maintain security, understand usage, measure advertising performance, and improve the user experience.

You may manage cookie choices through your browser or device settings. Disabling cookies may affect Site functionality.

10. Children’s Privacy

Our services are intended for individuals 19 years of age or older who operate businesses in Canada. We do not knowingly collect personal information from anyone under 19. If we learn that we collected information from a person under 19, we will take reasonable steps to delete it.

11. Third-Party Websites and Services

The Site may link to or connect with third-party websites and services, including participating lender websites. We do not control and are not responsible for the privacy, security, content, or practices of third parties. Review the applicable third party’s privacy policy before submitting information or accepting an offer.

12. Changes to This Policy

We may update this Policy from time to time. We will post the revised Policy on the Site and update the “Last Updated” date. If a change materially affects how we use personal information, we will provide any notice or obtain any consent required by law.

13. Contact Us

For privacy questions, privacy-rights requests, consent withdrawals, marketing opt-outs, or complaints, contact us by email:

Email: karan@loancero.com

Mailing Address: 771 Robson Street -1249 Vancouver, BC V6G 3B7 Canada